ECC SPRING DROP
Limited Pre-Order
Built for the East Coast. Dropping at the Jeff “Eddie” Clement Memorial Surf Competition Ponce Inlet, FL
Live this weekend. Closes this week.
$59 For all Pre-Order Rash Guards
Clean Line Long Sleeve Rash Guard – Black (Women’s)
Clean Line Long Sleeve Rash Guard – White (Men’s)
Clean Line Long Sleeve Rash Guard – White (Women’s)
Clean Line Long Sleeve Rash Guard – Black (Men’s)
ECC Core Tees
The one you keep reaching for.
The ECC Core Tee is built for early mornings, late sessions, and everything in between. Clean, minimal, and unapologetically East Coast, this is the foundation of the Collective—no noise, just presence.
Soft, breathable, and made to move, it holds up whether you’re chasing swell, cruising A1A, or laying low after a long day in the water.
This isn’t just a t-shirt.
It’s a flag for the ones who know.
Product features
- Lightweight 4.3 oz cotton fabric — all-season comfort
- Ribbed knit collar with seam for shape retention
- Shoulder tape and side seams for stability and structure
- Classic crew fit with neat neckline — versatile styling
Built for the ones who know the water before the sun.
The ECC Core Tee in Atlantic Blue pulls straight from early morning sessions- deep, calm, and ready. Clean lines, minimal mark, and no wasted space. Just a solid tee that does what it’s supposed to do.
Soft enough for all-day wear. Strong enough to keep showing up.
From first light on the coast to late nights off it, this one stays in rotation.
Product features
- Lightweight 4.3 oz cotton fabric — all-season comfort
- Ribbed knit collar with seam for shape retention
- Shoulder tape and side seams for stability and structure
- Classic crew fit with neat neckline — versatile styling
Sun-faded. Broken-in. Built to stay in rotation.
The ECC Core Tee in Drift Grey pulls from the tones you don’t notice until you’re living in them- weathered wood, packed sand, salt-worn concrete. It’s a warm, worn-in neutral that goes with everything and never tries too hard.
Clean mark. Solid feel. No distractions.
Throw it on after a session, wear it all day, and keep it close for whatever comes next.
Product features
- Lightweight 4.3 oz cotton fabric — all-season comfort
- Ribbed knit collar with seam for shape retention
- Shoulder tape and side seams for stability and structure
- Classic crew fit with neat neckline — versatile styling
As reliable as the tide.
The ECC Core Tee in True Navy is a staple- clean, classic, and built to go anywhere. Inspired by deep water and long days on the coast, it’s the kind of piece that never falls out of rotation.
Minimal mark. Solid feel. No extras.
Wear it out, wear it in, wear it until it’s yours.
Product features
- Lightweight 4.3 oz cotton fabric — all-season comfort
- Ribbed knit collar with seam for shape retention
- Shoulder tape and side seams for stability and structure
- Classic crew fit with neat neckline — versatile styling
About
East Coast Collective is a surf and coastal lifestyle brand built for those who live life by the ocean.
From dawn patrols to dock lights, from glassy mornings to wind-blown afternoons, ECC represents the people who show up. Whether you’re paddling out, casting a line, cruising the beach, or just watching the tide roll in, it’s all part of the same rhythm.
Founded in Ormond Beach, Florida, East Coast Collective grew out of real sessions, real people, and a deep respect for East Coast culture. What started local is becoming something bigger… a growing collective of surfers, fishermen, beach locals, and coastal creatives connected by the same way of life.
Community over ego. Experience over hype. Ocean above all.
ECC isn’t about perfect waves or perfect days.
It’s about showing up, and who you share it with.